Founded by young entrepreneur Mr. Alexander Chu, NN opened its first shop in Shanghai in 2010 and soon became a reference point for a niche of customers. The boutique boasts over three hundred square metres of sophisticated and innovative ideas
Sculptural installation in China. A crystalline prism inspires the fashion house's contemporary flair
OPENSYSTEMS embarks on its first project in China in collaboration with NN, a fashion retailer located in Xintiandi Style, Shanghai, by designing Dice, a sculptural installation that signals the brand's entry into the market. The work resembles the shape of a primitive crystalline structure
Dice is a sculptural installation that signals the shop's entry into the Chinese market. The work is inspired by the contemporary flair of the fashion labels on display and is reminiscent of the shape of a primitive crystal structure: the prismatic dodecahedron that makes up the sculpture is inspired by the geometry which can be seen in the natural crystals and rocks
Following the success of the shops and his passion for fashion design, Mr.Chu grants scholarships to young Chinese designers to study at some of the most renowned schools in the UK, such as Central St.Martin and Royal College of Fashion. In this context, DICE represents an exciting synergy between architecture and fashion design between China and the UK
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