Paolo Cesaretti Arch-

Paolo Cesaretti Arch-

Borgo Santa Croce, 6, 50122 Firenze, FI, Italia

Founded by Architect Paolo Cesaretti pc-|<paolocesaretti Arch- is a multidisciplinary team working at the intersection of architecture, design and identity with a strong concern on innovation and research. The international portfolio of clients spreads from manufacture and trade to mass retailing, digital media, finance and communication. 


Our design acts to reveal and amplify unexpected narrative features of spaces. On different scales and applications, from in-store identity for a leading mass market retailer to urban-scale light installations that draw attention to the transient or permanent features characterizing the identity of a city.


The practice has been taking part in several exhibitions –13th Biennale d’Architettura in Venice and XXIV Compassod’Oro in Milan among them – and been included in five editions of ADI Design Index – the best of Italian design yearbook. In 2020 pc-|<paolocesaretti Arch- won the Red Dot Award for Brands and Communication Design.


Paolo is lecturer and visiting critic at IED Firenze. Previouslyat SPD Scuola Politecnica di Design Milano, Domus Academy, Politecnico di Milano, IULM Milano, RWU Rhode Island, TU TehranUniversity.